Cold Calling/ Circle Prospecting
Cold Calling/ Circle Prospecting
Circle Prospecting involves making phone calls to somebody within a geographic territory and asking them for business. Calling around your listings is an excellent way to solicit new clients.
Typically, for every listing you take, at least one other person in the area is looking to list their home also. This is an excellent way to leverage your ability to take listings and get more signs in more yards.
The massive advantage of circle prospecting is that you will have zero to little competition from other agents. Many other agents are just too scared of rejection to pick up the telephone and start a conversation with a stranger. (Be sure to observe your offices policy on the Do Not Call list.)
Tools for Circle Prospecting To find phone numbers of a specific area, you could use:
Most auto-dialers have a ―neighborhood search‖ option that will pull (and scrub do not call members) phone numbers. You could use the following for an auto-dialer:
When you are on a phone call, you often need to identify a home's value quickly. So, if you are a Realtor, you could use:
Many agents immediately give up on a prospective client if the seller indicates they will not sell for six months or more. You should realize that you will fill a pipeline of future business when you circle prospects.
Follow-up is the key to success with those you call while you circle prospects. Those you identify as candidates to sell in the future should be added to your quarterly phone calls, mailing campaigns, and monthly valuation email campaigns.
Effective Strategies for Circle Prospecting and Cold Calling in Real Estate
Circle prospecting and cold calling are powerful techniques for real estate agents to expand their client base and generate new business opportunities. Agents can leverage their listings and establish valuable connections by reaching out to individuals within a specific geographic territory. This article will explore the benefits of circle prospecting, tools for effective phone outreach, key considerations during phone calls, and the importance of follow-up for long-term success. Let's dive in!
Leveraging Circle Prospecting:
Tools for Efficient Phone Outreach
Quick Home Valuation
Building a Future Business Pipeline
Minimal Competition, Maximum Opportunity
Circle prospecting and cold calling give real estate agents a unique opportunity to expand their client base, increase visibility, and generate future business. Agents can achieve long-term success in real estate by utilizing effective tools, providing quick home valuations, nurturing relationships, and embracing minimal competition. Remember, consistent follow-up and a proactive mindset are crucial for building strong connections and securing valuable listings through circle prospecting.