Most salespeople's products or services can help customers a lot. They sell it using different strategies that highlight the benefit of the offer, but it's problematic if the customer trusts you because you have yet to build rapport in the first place. Today, we will discuss how you can apply rapport to your business.
Read MoreUsually, most salespeople know about the product they are selling and to whom they are selling it. They know they must sell it to those people, but they fail most of the time. This is because they lack the knowledge on how to persuade effectively. As Dr. Robert Cialdini, a keynote speaker on influence, said, "The foundation of sales is communication. When you can persuade, you will be most effective."
The first step in this process is identifying the buyer prospect's motivation and means. After that, you need to consult with them over the phone about the properties you found for them online and then narrow those properties down.
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