“The fastest way to earn your client’s trust is to show them you already have their back.”

- Dan Rochon

Episode Summary

Win Trust, Stand Out, and Secure the Listing — All in Under a Minute

Hey — Dan Rochon here, host of the No Broke Months for Real Estate Agents podcast.
If you’ve ever found yourself at the kitchen table with paperwork in front of your client, wondering what else you can say to seal the deal — you’re going to love this.

Today, I’m going to show you a move that takes 45 seconds or less, but can leave your clients thinking, “Wow, this person really knows what they’re doing.”

It’s a technique I call a Script Role — and it’s one of the fastest ways to build trust, confidence, and authority right when it matters most.

What Is a Script Role?

A Script Role is a quick, technical, and powerful statement you make to your clients right before they sign the paperwork. It uses the fiduciary duties we all learned in real estate school — but puts them into a real-world, client-focused sales conversation.

The goal?
To instantly demonstrate that you’re not just another agent. You’re their agent — loyal, accountable, and 100% in their corner.

Why It Works

Most agents skip this step.
They either wrap up their presentation and ask for a signature, or they start rambling about why they should be hired.

But here’s the thing — your clients don’t need more reasons to hire you.
They need reassurance.
They need to know that the person sitting across from them understands the responsibility and takes it seriously.

When you drop a Script Role, using specific, technical language, it makes you sound like an expert.
Not because you’re reading a legal textbook — but because you’re confidently explaining what you’re legally and ethically obligated to do for them.

The 45-Second Script That Seals the Deal

Here’s exactly what I say:

“Thank you so much for choosing me. From this point on, I’ll be obedient to you — meaning I’ll follow every lawful instruction you give. I’ll be loyal to you, putting your interests ahead of all others, including my own. I’ll review all the necessary disclosures with you — like lead-based paint or property disclosures required by the state. I’ll track every dollar involved in this transaction and make sure it’s properly handled. Anything you share with me stays confidential forever. I’ll provide you with reasonable care and due diligence, connecting you with the right professionals when needed. And I’ll treat you fairly and honestly from start to finish. Sound good?”

It takes less than a minute — but leaves a huge impact.

What Happens Next

By the time you finish this, your client’s going to be thinking, “This person knows their stuff. I’m in good hands.”

That’s what you want.
That’s how you win more listings, earn trust faster, and set yourself apart from every other agent still fumbling for words.

We all learned these fiduciary duties in our real estate class — but almost nobody uses them like this. And that’s exactly why it works.

Final Thoughts

Next time you’re sitting in front of a client with the paperwork in hand, give this Script Role a try.
You’ll feel the difference immediately.

More trust. More confidence. More listings.
That’s what No Broke Months is all about.

Until next time — be grateful, make good choices, help someone have the best day of their life… and go find that next listing.

Do you doubt yourself? 

If yes, then I invite you to borrow our belief. You are unstoppable, and with CPI, you will achieve your goals!

You just need to find YOUR Way. 

I wrote Real Estate Evolution - The Ten Step Guide to Consistent and Predictable Income to help you discover YOUR Way and offer it as a gift for free. 

The book is a step-by-step manual that will guide you to understand how I have had No Broke Months (with an average of 10 monthly sales) since 2008 - and it will show you how you can do the same moving forward.

You can Claim Your Copy HERE.

Imagine that you are successful as an agent in six months, have figured out how to do the business and have monthly closings, and are reaching your potential, which means you will have the courage to stick to selling and make more money. 

Others will admire and value you. 

And don’t forget to join the Facebook group to network with the top agents:

https://www.facebook.com/TheCPICommunity