Secrets to Writing Offers That Close the Deal

Buyers - Write an Offer that Gets Accepted

May 03, 20233 min read

"An accepted offer starts with preparation—know the market, understand your buyers, and create a compelling proposal that aligns with the seller’s goals."

- Dan Rochon

We are now in Buyers - Write an Offer that Gets Accepted. This blog will be an excellent resource to help you succeed in your Real Estate business.

How to Write an Offer That Gets Accepted: A Guide for Real Estate Agents

Are you ready to write an offer that gets accepted? As a real estate agent working with buyers, your main goal is to find them the perfect home and then write an offer that will be accepted by the sellers. Here are some tips to help you prepare for home showings and write an offer that stands out from the rest.

Show the Homes

First and foremost, remember that as you work with the buyer, the end goal is to write an offer that gets accepted. While building a relationship with your clients is important, always keep their best interests in mind and focus on finding them the right home.

To write an offer that gets accepted, you must be prepared for every showing appointment. This means identifying all the homes that you will show, obtaining showing instructions for each property, reviewing the local market data, and speaking with each listing agent of the homes that you will show to gather information.

It's also important to identify short sale and REO properties and do an extra assessment of these properties that includes reviewing the listing agent's record of success with these types of listings. Additionally, you should put together a showing packet for each person who will be viewing the properties, which should include a printed copy of the client view of each MLS listing, a clipboard and a pen for each client, and a 1 to 5 Home Tour printout for each home that you will show.

Write the Offer

When you show the homes, your ultimate goal is to write a contract that gets accepted. Pay close attention to the buyers as they view the home and listen for "buying signals" such as them mentally placing furniture in various places or asking financial questions like "How much do the utilities cost?". If they spend a lot of time in a home and look at every nook and cranny, it could mean they are interested. When you hear these signals, ask if the house feels like home. If they say yes, you're ready to write an offer.

However, if the buyers view the home in silence and ask no questions, this is not a good sign. When this occurs, suggest moving on to the next one. When your buyer selects a home that they are ready to make an offer on, you should call the listing agent immediately so that another buyer does not write an offer without yours having the chance to compete.

As you prepare your offer, make sure to do your due diligence on the home as well as the listing agent. Identify any potential challenges that could occur so you can avoid them and write an offer that gets accepted. Finally, communicate clearly with the listing agent and let them know that you will be presenting an offer from a serious, well-qualified buyer. If the offer will be a lowball offer, then state that you will be presenting an offer on the listing later that day and that you'd like to figure out a way to make it work. This approach will encourage a counteroffer instead of a rejection from the sellers.

If you want to have no broke months consistently and grow your business, reach out to me at 📱:703-346-2776 or send me an 📧: [email protected].

Talk to you soon.

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