Prospecting costs you time and marketing cost you money. Both time and money are precious resources that you should respect and manage well.
Read MoreTransactional Marketing means you work with people you have not yet met.
Relationship Marketing means you work with people you have met -- or at least you had a conversation with the person.
Read MoreOpen houses are the most cost-effective way to get new business. More than half of home buyers will visit an open house during their search.
Read MoreCircle Prospecting involves making phone calls to somebody within a geographic territory and asking them for business. Calling around your listings is an excellent way to solicit new clients.
Read MoreKnocking on doors is a free, old school technique, and there is no barrier to entry (unless it is a gated community or No Soliciting community). The results for this vary greatly based upon skill, follow-up, and strategy.
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